‘Paid news’ could now cost publication its registration

‘Paid news’ could now cost publication its registration

New Delhi: The government is considering amendments in the Press and Registration of Books (PRB) Act to make “paid news” in the media an offence which may attract a monetary fine or, in extreme cases, cancellation of publication’s registration.
    The I&B ministry’s move to review the Act comes in conjunction with the Election Commission’s proposal to make “publishing or abetting of publishing” of “paid news” an electoral offence that may even led to two-year imprisonment for the offender.
    Although what really constitutes “paid news” is not been defined, currently the attention is on favourable or unfavourable electoral estimates that have been paid for. However, it would also include similar “paid news” on other subjects if it is not clarified that the impugned article is an “advertorial” or a “supplement”.
    An I&B ministry source said: “Just as a candidate can be held responsible for giving material for paid news, the publication should also be held responsible for accepting such material.” However, with the Lok Sabha polls barely a year away, it’s doubtful whether amendments to the legislation will get Parliament’s nod. The ministry is also considering changes in the Directorate of Audio Visual Publicity (DAVP) rules to block DAVP advertisements to publications that have attracted a repeated censure for “paid news” from the Press Council of India. Several small and medium media organizations are heavily dependent on DAVP ads and this clause would act as a major disincentive.
    Committees appointed by the Election Commission has been unearthing a number of instances of “paid news” recently, including over 400 alleged instances of “paid news” during the December 2012 Gujarat election. The parliamentary standing committee reviewing the PRB Act has already recommended that an annual statement record of income from advertisements should be filed by publications.